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Alibaba Group / 2024

Olympics Digital Campaign

Olympic-themed visuals combining social energy with polished campaign production for digital fan engagement.

  • Campaign creative
  • Video direction
  • Social reels
  • Digital experience
Olympics Digital Campaign hero visual

Tools

  • After Effects
  • Premiere Pro
  • Photoshop
  • Illustrator

Impact

Designed engaging Olympic visuals that elevate the digital fan experience by seamlessly bridging trendy social content with premium, polished video campaigns.

Selected visuals

Social Formats (Instagram Reels): Designed fast-paced, high-energy vertical visuals blending trendy social aesthetics with dynamic motion for rapid engagement.

YouTube // Professional & Informative: Structured cinematic, long-form video layouts that balance sleek transitions with rich storytelling, ensuring complex insights are delivered in a polished, highly professional format.